Yellow Bike Program
The yellow bike has in recent years become a new symbol of Eckerd College. The Yellow Bike Program started in the spring of 2004, and since then it has gained national recognition (see links to press below). The yellow bikes all around campus have become a symbol of Eckerd College. Students, faculty, staff, and even President Eastman can be spotted riding them. The goal of the program is to have less vehicle traffic which decreases greenhouse gas emissions and reduces our harm to the environment. The bikes on campus will help lead to a mostly walking campus, and an eco-friendly campus. The Yellow Bike Program was recognized in 2005 by the National Wildlife Federation, and it has gained local and national news attention.
For more information contact Weston Babely at email@example.com.
How the Program Works
Anyone on campus can pick up a yellow bike that is not being used and ride it to where they need to go. When you get to your destination, you place the bike in the nearest bike rack or gently on the ground if there is no available space in the rack. The next person that comes along and needs a bike can pick it up and ride it to their destination, and the circle continues. If the bike is broken then you should flip it upside down.
Rules for the Yellow Bikes
1. Treat the bike with respect as if it were your own
2. DO NOT take the bikes off campus
3. If the bike is broken then flip it upside down
4. Keep the bikes off of the walkways
5. If the bike has a flat tire, pump it up at the nearest bike rack
6. Place bikes in the bike racks when done with them
7. Do not take the seat off of the bikes
8. Do not bring the bikes into the dorms
9. Any mistreating of the bikes will lead to a fine
The cleverness and innovation of the program has garnered significant press coverage, not the least of which centered on the program's being recognized by the National Wildlife Federation.
Yellow Bikes in the News
Tampa Bay's 10, December 11, 2007
NCC test drives bike-share program
The Naperville Sun, November 5, 2007
Eckerd's Yellow Bikes Program Receives Campus Ecology Recognition by National Wildlife Federation
National Wildlife Federation's Campus Ecology Yearbook, December 2005
Is This Seat Taken?
The Chronicle of Higher Education, April 9, 2004
Biking it and liking it
Bay News 9, April 6, 2004
Eckerd's plan: A free ride for every student
St. Petersburg Times, March 27, 2004