{"id":209,"date":"2021-12-17T14:06:47","date_gmt":"2021-12-17T19:06:47","guid":{"rendered":"https:\/\/www.eckerd.edu\/marketing\/?page_id=209"},"modified":"2025-10-24T13:57:50","modified_gmt":"2025-10-24T17:57:50","slug":"bergbrant","status":"publish","type":"page","link":"https:\/\/www.eckerd.edu\/marketing\/faculty\/bergbrant\/","title":{"rendered":"Nina Bergbrant"},"content":{"rendered":"[vc_row type=&#8221;full_width_background&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; top_padding=&#8221;48&#8243; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; overflow=&#8221;visible&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; 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column_border_style=&#8221;solid&#8221;][vc_column_text]\n<h2>Nina Bergbrant<\/h2>\n[\/vc_column_text][vc_column_text]\n<h3>Visiting Assistant Professor of Marketing<\/h3>\n[\/vc_column_text][divider line_type=&#8221;No Line&#8221; custom_height=&#8221;32&#8243;][vc_row_inner column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221; row_position=&#8221;default&#8221; row_position_tablet=&#8221;inherit&#8221; row_position_phone=&#8221;inherit&#8221; overflow=&#8221;visible&#8221; pointer_events=&#8221;all&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;2\/3&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;]<div class=\"iwithtext\"><div class=\"iwt-icon\"> <i class=\"icon-default-style fa fa-university accent-color\"><\/i> <\/div><div class=\"iwt-text\"> <a href=\"https:\/\/drive.google.com\/file\/d\/1q1QViwgYqbHjVQN4HPQMMylNsBsNDCcB\/view?usp=sharing\" target=\"_blank\" rel=\"noopener noreferrer\">Curriculum vitae<\/a> <\/div><div class=\"clear\"><\/div><\/div><div class=\"iwithtext\"><div class=\"iwt-icon\"> <i class=\"icon-default-style fa fa-envelope-o accent-color\"><\/i> <\/div><div class=\"iwt-text\"> <a href=\"mailto:bergbrantn@eckerd.edu\">bergbrantn@eckerd.edu<\/a> <\/div><div class=\"clear\"><\/div><\/div><div class=\"iwithtext\"><div class=\"iwt-icon\"> <i class=\"icon-default-style fa fa-map-marker accent-color\"><\/i> <\/div><div class=\"iwt-text\"> Sheen Annex 102 <\/div><div class=\"clear\"><\/div><\/div><div class=\"iwithtext\"><div class=\"iwt-icon\"> <i class=\"icon-default-style fa fa-phone accent-color\"><\/i> <\/div><div class=\"iwt-text\"> <a href=\"tel:727-864-7693\">727.864.7693<\/a> <\/div><div class=\"clear\"><\/div><\/div><div class=\"iwithtext\"><div class=\"iwt-icon\"> <i class=\"icon-default-style fa fa-external-link-square accent-color\"><\/i> <\/div><div class=\"iwt-text\"> <a href=\"https:\/\/www.linkedin.com\/in\/ninabergbrant\/\">LinkedIn<\/a> <\/div><div class=\"clear\"><\/div><\/div>[divider line_type=&#8221;No Line&#8221; custom_height=&#8221;32&#8243;][vc_column_text]\n<h4>Education<\/h4>\n<ul>\n<li>MBA, University of South Florida<\/li>\n<li>M.S., University of South Florida<\/li>\n<li>B.S., Miami University<\/li>\n<\/ul>\n[\/vc_column_text][divider line_type=&#8221;No Line&#8221; custom_height=&#8221;32&#8243;][vc_column_text]\n<h4>Courses taught<\/h4>\n<ul>\n<li>Digital Marketing<\/li>\n<li>Marketing Research<\/li>\n<li>Principles of Marketing<\/li>\n<li>Promotion Management<\/li>\n<\/ul>\n[\/vc_column_text][divider line_type=&#8221;No Line&#8221; custom_height=&#8221;32&#8243;][vc_column_text]\n<h4>Biography<\/h4>\n<p>My industry experience is in product line management, marketing services management and sales.\u00a0 As a product line manager at DuBois Chemicals and BIC Graphic, I was responsible for product development, creating strategic marketing plans, promotions, branding, marketing research, conducting sales trainings as well as pricing and regulatory work.\u00a0 While at BIC Graphic, I worked closely with domestic and international suppliers, allowing me to travel internationally and work on site.\u00a0 As a Marketing Services Manager for DuBois Chemicals, an industrial chemical company, I was responsible for public relations initiatives, advertisements, trade show management and special events planning. I also served as a National Account Manager at BIC Graphic.\u00a0 In this role, I was responsible for five of BIC Graphics largest customers. This position required me to work closely with each of my accounts.\u00a0 My responsibility was to represent BIC Graphic, build and grow customer relationships and create win-win solutions.<\/p>\n<p>My experience in academia focuses on teaching various Marketing courses at the undergraduate level.\u00a0 I enjoy bringing the textbook material to life, by sharing my industry experience with the students and showing how the concepts get applied in the industry.<\/p>\n<p>I design my course assignments to foster application of the textbook materials in an analytical as well as creative way.\u00a0 Considering today\u2019s world is changing every moment and marketing is such a dynamic field, I believe that it is essential to stay informed.\u00a0 Thus I incorporate current events assignments to keep up with the news domestically and globally.<\/p>\n<p>My volunteer efforts are focused on education and children.\u00a0 Most recently, I served as the President for the PTA at Gulf Beaches Elementary Magnet School after being the Vice President for the previous school year.\u00a0 I am the Chair of the Reflections Arts Competition at Gulf Beaches Elementary Magnet School.\u00a0 I highly enjoy the annual Great American Teach-In, where I bring the basic of marketing and branding to life for the students at Gulf Beaches Elementary Magnet School.[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; 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max_width_mobile=&#8221;default&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>[vc_row type=&#8221;full_width_background&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; top_padding=&#8221;48&#8243; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; overflow=&#8221;visible&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; column_position=&#8221;default&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text] Nina Bergbrant&#8230;<\/p>\n","protected":false},"author":8,"featured_media":231,"parent":56,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-left-sidebar.php","meta":{"footnotes":""},"class_list":["post-209","page","type-page","status-publish","has-post-thumbnail"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Nina Bergbrant - Marketing | Eckerd College<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.eckerd.edu\/marketing\/faculty\/bergbrant\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nina Bergbrant\" \/>\n<meta property=\"og:description\" content=\"Marketing | Eckerd College\" \/>\n<meta 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